Comparison

Looking for an Appfigures alternative that runs on your iPhone?

Appfigures is a strong web analytics platform — downloads, revenue, reviews across stores. But its keyword features sit behind a $45–150/month ladder with keyword caps. Keyword Scout does the ASO research job natively on iPhone & iPad for $9.99 once — no subscription, no caps to outgrow, no account.

Side by side

  Keyword Scout Appfigures
What it is Keyword research & rank tracking app Analytics platform with ASO add-ons
Platform iPhone & iPad (native) Web dashboard
Pricing for keyword features Free + $9.99 once, forever Daily ranks & popularity from ~$44.99/mo; competitor keywords from ~$149.99/mo
Keyword limits No tier ladder to climb 25 / 100 / 500 / 1,000 / 2,500 by plan
Free tier Free keyword scoring every day Free analytics tier (5 apps, 25 keywords, no daily rank updates)
Account required None — nothing to connect Account; store connections for analytics
Demand data Apple's App Store autocomplete + live result counts (public signals) Popularity scores derived from Apple Ads data (see below)
Listing feedback A–F listing grade, optimizer & release impact ("did my update move rankings?") ASO performance snapshot, AI suggestions
Best for Indies doing keyword research from the phone, paid once Portfolio analytics, download/revenue estimates, reporting

About keyword popularity data

Like most web ASO suites, Appfigures' keyword popularity scores draw on Apple Ads data — a relative index Apple built for paid bidding, available in 91 of the App Store's 175 storefronts. In late September 2025 that index visibly degraded industry-wide, with the number of US keywords scoring above the floor dropping roughly 77% in four days.

How Keyword Scout measures demand instead

Keyword Scout anchors demand on Apple's own autocomplete suggestions — the completions Apple serves to real users typing in the App Store — combined with live result counts. Public signals, every storefront, unaffected by the Apple Ads index. And we're honest about limits: no tool outside Apple has true search volume, so Keyword Scout never invents install estimates or dollar figures.

When Appfigures is the better pick

Fair is fair. If you want unified downloads, revenue, and subscription analytics across the App Store and Google Play, competitor download estimates, scheduled email reports, or an API for your own dashboards — Appfigures is excellent at exactly that, and their industry reporting is some of the best around. Keyword Scout wins when the job is keyword research, rank tracking, and listing quality — from your phone, paid for once.

Try it free, in the next 60 seconds

Type a keyword, get a difficulty & saturation score. No account, no trial clock.

Download Keyword Scout
Free to use · Pro is $9.99 once · iPhone & iPad
Sources
Last checked: July 27, 2026. Appfigures' pricing and features may change — see their site for current details.
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